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The Hindu Business Line

Equator Advanced Appliances, one of USA’s leading home appliance companies, has announced the opening of its new Indian headquarters in Pune. Established in 1991, the brand offers a wide array of products both in the commercial and household segments. The company aims to soon set up a manufacturing facility in India to further strengthen their supply chain across Tier 2 cities in addition to the major metro hubs, the company

The Inside Line

The Inside Line

Equator’s downsized home appliances mirror consumers’ space-limited lifestyles

BY D. DOUGLAS GRAHAM

The Inside Line Article

Equator’s downsized home appliances mirror consumers’ space-limited lifestyles
BY D. DOUGLAS GRAHAM
There was a time when America was a land not only of unlimited opportunity, but also of limitless space. This is true no longer. These days, skyrocketing real estate and rental costs are forcing people to downsize their residences along with their lifestyles. Coupled with the shrinking of America is the aging of America. It is predicted that over the course of the next 50 years, there will be four times as many septuagenarians and octogenarians alive as there are right now. Many will live alone, in spaces downsized to accommodate less active lives.

A washing machine for Mars

A washing machine for Mars

When Atul Vir relaunched the all-in-one clothes washer and dryer seven years ago, many people thought he was crazy. Who on earth would buy such a machine today, they asked.

 

Certificate of Appreciation - National Breast Cancer Foundation

Certificate of Appreciation - National Breast Cancer Foundation

Global appliance leader Equator Advanced Appliances is proud to partner with the National Breast Cancer Foundation (NBCF) to donate a portion of proceeds from the sales of its new limited edition pink Super Combo washer-dryer.