The Hindu Business Line
Equator Advanced Appliances, one of USA’s leading home appliance companies, has announced the opening of its new Indian headquarters in Pune. Established in 1991, the brand offers a wide array of products both in the commercial and household segments. The company aims to soon set up a manufacturing facility in India to further strengthen their supply chain across Tier 2 cities in addition to the major metro hubs, the company
Karel Cast - Building a Better Mousetrap with Atul Vir
Karel Cast - Building a Better Mousetrap with Atul Vir
The Inside Line
Equator’s downsized home appliances mirror consumers’ space-limited lifestyles
BY D. DOUGLAS GRAHAM
The Inside Line Article
Equator’s downsized home appliances mirror consumers’ space-limited lifestyles
BY D. DOUGLAS GRAHAM
There was a time when America was a land not only of unlimited opportunity, but also of limitless space. This is true no longer. These days, skyrocketing real estate and rental costs are forcing people to downsize their residences along with their lifestyles. Coupled with the shrinking of America is the aging of America. It is predicted that over the course of the next 50 years, there will be four times as many septuagenarians and octogenarians alive as there are right now. Many will live alone, in spaces downsized to accommodate less active lives.
A washing machine for Mars
When Atul Vir relaunched the all-in-one clothes washer and dryer seven years ago, many people thought he was crazy. Who on earth would buy such a machine today, they asked.
Certificate of Appreciation - National Breast Cancer Foundation
Global appliance leader Equator Advanced Appliances is proud to partner with the National Breast Cancer Foundation (NBCF) to donate a portion of proceeds from the sales of its new limited edition pink Super Combo washer-dryer.
Retail Observer
EQUATOR APPLIANCES TO LAUNCH BLACK SUPER COMBO Global appliance leader Equator Advanced Appliances will unveil the newest model of its award-winning Super Combo EZ 4000 washerdryer on Sept. 24th— a sleek combo featuring a premium black finish with chrome trim. The Black Super Combo
features all the hallmarks of the original Super Combo, which is
the world’s first convertible ventingcondensing combo washer-dryer. At just 22-inches deep, the machine is the slimmest combo on the market, and has won numerous industry awards. The Super
Combo is available at Sears, Best Buy, Costco and other leading home appliance retailers. As with all Equator products, the Black Super Combo is designed to respond to the launderer’s need for energy-efficiency, convenience and technologically advanced home products. Established in 1990 by entrepreneur Atul Vir, Equator Appliances boasts a product line that includes combo washer-dryers, washing machines, dryers, refrigerators, wine cool- ers and other essential home appliances. Equator has remained committed to innovating ecofriendly products to solve real- life problems, and has been featured in such media as Popular Mechanics, the Wall Street Journal and Oprah. For more information on Equator Appliances and its products, please visit www.equatorappliances.com.